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    Marketing that fills your schedule, not your inbox

    Google Ads and Local SEO for Florida Home Service Businesses

    Google Ads, Local Services Ads, local SEO, Meta Ads and AI automation for home service businesses in Florida and across the US. Run by the people who actually do the work, in English and Spanish.

    Get Your $199 Google Ads Audit

    72-hour turnaround · Money back if we find nothing

    • Google Ads Certified
    • Florida, the US and Colombia
    • Bilingual EN/ES
    • You own your accounts
    Step 1 of 333%

    Let's see if we're a fit

    Most agencies stop at the surface.

    • Impressions
    • Clicks
    • Likes
    • Reach
    • Open rates

    We go down to where the jobs are.

    Every call and every form is traced back to the search, ad or post that sent it, and reported as leads, calls and booked work.

    You've Probably Heard This Before

    Your leads are being sold to your competitors

    Lead marketplaces sell the same homeowner to three or four contractors at once. You're not buying a customer — you're buying a race to the bottom on price.

    Your ads are burning budget on searches that will never convert

    Wasted spend is the most common leak we find in local accounts. Salary searches. Job seekers. Wrong cities. Nobody's watching.

    Your last agency reported impressions, not jobs

    Reach and engagement don't pay payroll. If nobody can trace a click to a booked job, you're flying blind with real money.

    What We Actually Do

    Google Ads, Local Services Ads, local SEO, Meta Ads, websites and AI automation, run by the same team so every channel is measured the same way. Not sure where to start? Get the $199 marketing audit.

    One System, Every Channel Measured the Same Way

    Most service businesses pay one vendor for ads, another for SEO and a third for the website, and nobody can say which one booked the job. We run the channels together and track every call and form back to its source, so budget moves to what actually brings work.

    Platforms we work in every day: Google Ads, Local Services Ads, Google Business Profile, Search Console, Google Analytics 4, Tag Manager, Meta Ads, Facebook and Instagram, WhatsApp Business, local SEO, AEO and AI search, n8n, Supabase and React.

    • Google Ads
    • Local Services Ads
    • Local SEO
    • Business Profile
    • Meta Ads
    • Website
    • AI Automation
    • GA4 Tracking

    Industries We Know Inside Out

    We don't work with everyone. We work with Florida service businesses — because knowing that roofing season peaks after storm activity, or that intrastate moving rules differ from interstate, is the difference between a campaign that works and one that just spends.

    Data block · official sources

    Florida market snapshot for home service businesses

    Where Florida's new customers come from and how Google is changing the ads they see. We plan every campaign around these numbers, and we run English and Spanish side by side.

    1. 23,462,518

      Florida residents on July 1, 2025

      Florida added 196,680 people in a year, the second-largest gain of any state.

      Source: U.S. Census Bureau: Vintage 2025 population estimates (Jan. 27, 2026)

    2. 178,674

      net international migration, highest of any state

      Net domestic migration fell to 22,517, down from 310,892 in 2022. More new customers arrive from abroad, and many search in Spanish.

      Source: U.S. Census Bureau: Vintage 2025 population estimates (Jan. 27, 2026)

    3. Aug 2026

      Local Services Ads start moving into Google Ads

      Google is moving LSA to pay-per-lead goals inside Google Ads, starting with HVAC, roofing, plumbing, moving, house cleaning and other home services. The Google Verified badge transfers.

      Source: Google Ads Help: Local Services Ads moving to Google Ads

    4. Pay per lead

      not per click, in Local Services Ads

      Google charges only for valid leads such as calls, messages and bookings, and lists the lead types it doesn't charge for.

      Source: Google: What counts as a valid Local Services Ads lead

    Pricing at a glance

    Monthly plans, month to month after setup. Ad spend is paid from your own account.

    • Launch

      $795/month

      Google Ads and LSA, one market

    • Growth

      $1,495/month

      Ads plus local SEO, Business Profile and Meta

    • Dominate

      $2,495/month

      Multi-city, multi-channel

    See every plan, setup fee and add-on

    Start With a $199 Google Ads Audit

    Before we talk about retainers, let's find out what's actually happening in your account. A seven-point manual review — not a tool-generated report — delivered as a written PDF in 72 hours, plus a 30-minute call to walk through it.

    • Exact dollar figure of monthly wasted spend
    • Copy-paste negative keyword list
    • Conversion tracking validation
    • Account structure and bidding review
    • 30-minute findings call
    Book Your Audit

    If we don't find at least $500/month in wasted or missed spend, you get your $199 back.

    The $199 credits toward your first month if you decide to work with us.

    Requires a minimum of $1,500/month in current Google Ads spend. Below that threshold there isn't enough data for a meaningful audit.

    How We Work

    Four steps, always in this order. Nothing gets built on top of an account that is still leaking money.

    1. Step 1

      Audit

      We look at what's actually happening before proposing anything.

    2. Step 2

      Fix the leaks

      Tracking, negatives, structure, landing pages. Stop the bleeding first.

    3. Step 3

      Build the engine

      Campaigns, local SEO, and automation that answers every lead fast.

    4. Step 4

      Report on jobs

      Not impressions. Leads, calls, booked work.

    Guides for Service Businesses

    See all guides

    Questions Florida Business Owners Ask

    Find Out What Your Ads Are Really Doing

    72-hour turnaround. Written report. No sales pressure.

    Get Your $199 Google Ads Audit

    72-hour turnaround · Money back if we find nothing